Graphic Design, Publishing & Photography Services by Bri Bruce Productions

EDUCATION

University of California at Berkeley, 2012
Professional Sequence in Editing: Grammar, Mechanics, and Usage

University of California at Santa Cruz, 2011
Bachelor of Arts Degree
Major: Post-Modern Literature and Creative Writing
Concentration: Poetry
Graduated Magna Cum Laude with term GPA of 3.8
 

EXPERIENCE

Director of Marketing September 2017 to Present
RP Construction Services
Lead the company's marketing efforts, ensuring that RPCS achieves continuous improvement in the public presentation of the company’s services, relationships, and growth through various forms of engagement and through developing highly effective, creative marketing.

• Participate in the development of branding and corporate identity initiatives
• Develop and implement marketing plans and campaigns
• Create content, including editorial articles, white papers, case studies, data sheets, and infographics
• Organizing promotional events and trade shows
• Identify and seek PR opportunities with industry publications and media outlets
• Support sales teams by creating presentations, graphs, and metrics
• Execute and coordinate website development and design, as well as updates and maintenance; provide analytics review
• Monitor marketing spend and develop and manage marketing budget
• Create quarterly and year-end marketing reports
• Ensure company branding is consistent throughout all marketing platforms and internal and customer-facing materials
• Conduct market research by collecting, analyzing, and summarizing data to help keep the company on trend, build awareness of market movements, and determine market share

Founding Editor-in-Chief July 2020 to Present
Humana Obscura
Humana Obscura is a brand new, independent, bi-annual online literary magazine that seeks to publish new and emerging writers and artists. As the name suggests—“obscured human”—the publication focuses on work where the human element is concealed but not entirely absent, aiming to revive the genre of nature-centric poetry while providing a platform for new voices. Edit contributions from authors, curate artists’ work, and design and layout a final digital publication with limited print runs, available to the general public. Promote contributors and the magazine.

Associate Producer  |  Marketing Director June 2015 to Present
Broken Wagon Films
Details: Assist the producer in all aspects of creating a feature-length documentary film. Supervise the stages of the film production process, including assisting in the writing, organizing, and editing of the film script, the filming of the documentary, and all marketing responsibilities prior to, during, and after film production, including social media marketing, outreach to sponsorship and grant programs, and submissions to film festivals. Create production company brand; manage funding and marketing campaigns; design and distribute promotional collateral; create, update, maintain, and fulfill orders through webstore. 

Graphic Designer  |  Publisher  |  Photographer  |  Writer/Editor  Jan. 2010 to Present
Bri Bruce Productions
Details: Provide fast, friendly, professional, and reliable graphic design, photography, writing, editing, and publishing services for a wide array of clients and projects. As a graphic designer, I specialize in advertising design and book and magazine formatting/layout design. Additional tasks include marketing collateral design and branding. Provide general publishing services, print production management, and vendor and distributor coordination and guidance. Photography services include product photography, engagement shoots, prom photos, maternity photos, as well as photo editing and manipulation.

Sponsored Contributor Photographer (Freelance) July 2018 to July 2021
Shotzr
Details: As a sponsored contributing photographer, provide travel, lifestyle, ecotourism, and nature images for custom image solutions built for digital marketers, platforms, and enterprises.

Graphic Designer (Freelance) Oct. 2018 to January 2019
Taber Creative Group
Details: Under the instruction of the editor in chief and head designers, assist in graphic design and layout of articles in Western City Magazine as a team member of Taber Creative Group. Adhering to specific guidelines and style sheets, meet tight publication deadlines.

Marketing Manager Feb. 2018 to January 2020
AutoMow
Details: Execute recurring and ad hoc marketing initiatives according to deadlines; Coordinate marketing efforts with trade shows, demos, and vendors; Prepare marketing collateral by designing content and graphics; Coordinating digital marketing campaigns; Organize and write content for company website and press releases; Ensure company branding and style is consistent throughout all marketing platforms (web, social media, physical collateral, digital media); create promotional videos; photograph and film demos and company events, operating DSLR cameras, GoPro and DJI Phantom drone. Manage and coordinate launch of new products, working closely with teams from tech/ops and sales.

Digital Marketing | Design/Social Media Evangelist.  Dec. 2016 to Sept. 2017
Clustrix, Inc. 
Details: Reporting to the director of marketing, maintain complete ownership of digital marketing for the company. Design print and digital assets such as social media banners and cards, blog posts, data sheets, infographics, PPT presentations, advertisements, event booths, and website graphics. Acting as the social media evangelist for the company, responsible for maintaining social media calendar, keeping social profiles up to date, and establishing a continuous presence across top social platforms (Facebook, Twitter, LinkedIn, YouTube, and Glassdoor). Using SMM automation tools, manage and execute paid social media campaigns and measure success/ROI, track KPIs and optimize campaigns to reach performance goals using Google Analytics. Manage social media and advertising budget. Collaborate with content creators and marketing team to identify new opportunities for lead generation. Monitor and report website analytics; Develop keywords and aid web developers with SEO/SEM. Proven track record of improving SEO and boosting social presence and following. For January 2017, increased website's global rank, page views, and time spent on site.

Sales Development Representative  Jan. 2016 to Dec. 2016
Clustrix, Inc. 
Details: Reporting to account executives and the VP of Sales, responsible for generating new leads through outbound calling and emailing, attending trade shows, coordinating webinars, and responding to inbound inquiries cloud-based database management software company. Arrange meetings for account executives and assist in moving leads through the pipeline. Input, update, and maintain all lead, contact, and opportunity records in Salesforce.com. Understand Clustrix’s offerings and tailor call and email campaigns to target prospects, working closely with marketing team and sales engineers, and devising innovative ways to communicate product to audience. Meet and exceed monthly call, email, and meeting quotas. Attend daily, weekly, and monthly business review meetings and training for new product releases. As a member of the marketing team, conduct website maintenance, graphic design (internal and customer-facing assets, special event collateral, and booth design, print vendor coordination, internal communications documents, etc.) and company rebrand.

Graphic Designer  |  Production Manager/Coordinator Nov. 2014 to Dec. 2015
Times Publishing Group
Details: Act as liaison between advertising clients and sales and graphics department for all publications, including monthly and bimonthly newspapers, magazines, and event programs and guides. Process and schedule insertion orders and maintain run sheets and production schedules for all publications, social media advertising, and email marketing campaigns. Maintain and update client information in CRM system. Create tabs for newspapers and magazines, coordinating placement of ads. Collect creative collateral from clients and manage the production of ads that communicate successfully a company’s brand and message. Design client advertisements for newspaper, magazine, and web use aimed to produce tangible results for local and international businesses. Manage pre-press and print processes with printers. Management duties include directing, managing, and working closely with a team of sales representatives and editorial staff to meet tight deadlines, ensure a timely and smooth production process, and produce quality publications that preserve the company’s brand.

Book Editor, Jan. 2014 to December 2015
Tayen Lane Publishing
Details: Edit book manuscripts for Tayen Lane Publishing per industry standards and style guides. 

Editor, Oct. 2014 to Dec. 2014
Los Gatos This Week Community Newspaper
Details: Under the direction of the chief editor, edit articles on home, lifestyle, community news and events, local sports, and real estate for new Los Gatos community newspaper. 

Writer and Editor, January 2014 to March 2014
Adorno Magazine
Details: Write and edit articles on lifestyle, food, interior design and architecture, art, and more for Adorno Magazine; collaborate with a team of writers and editors to produce quality work that showcases the talents of some of today's top artists, designers, and culinary masters.

Editor-in-Chief  |  Design/Marketing Lead  |  Product Development Manager, Aug. 2012 to Dec. 2013
Book Hub Incorporated Publishing / Blue Star Books, Santa Cruz, CA
Details: Responsible for all customer service to authors, publishers, and clients in terms of acquisition, new author or publisher client intake process, contract administration, and project production. Process, maintain, and organize all files and forms, including confidential contracts, cover art, book content files, intake forms, work orders, and invoices. Manage clientele and metadata databases and CRMs. Edit book manuscripts according to industry guidelines and direct and assist graphic designers with book cover creation. Upload content and metadata to eBook retail sites upon publication and on-sale dates. Perform QA tasks to ensure proper display of content. Prepare manuscripts for print production. Write, edit, and proofread all marketing materials and market books using marcomm software, social networking campaigns, catalogues, newsletters, direct mailings, and book review solicitation. Maintain accurate records and documentation of current projects within a production schedule and oversee marketing, sales, and eBook format/conversion staff. Conduct weekly meetings with staff members.

Poetry Editor, Feb. 2007                                      
Matchbox Magazine, Santa Cruz, CA
Details: Edited student contributions to a UCSC-based literary publication. Received and edited students’ poetry submissions for clarity and length to prepare for publication. Collaborated with other students on the publication’s cover design and interior layout.

 QUALIFICATIONS & SKILLS

- Communication, customer service, creative and administrative skills
- Writing, editing, publishing, researching, organizing, and typing (80+ wpm)
- Proficiency with Microsoft Office Suite (PowerPoint, Excel, etc.), Adobe Creative Suite 4, 5, 6, and Creative Cloud (Acrobat, InDesign, Photoshop, and Illustrator), and Canva
- Proficiency with File Transfer Programs (Dropbox, OneDrive, WeTransfer), marketing and social media automation tools (Marketo, Social Pilot, Buffer, Oktopost, Vertical Response, Constant Contact, Salesforce, Yesware, MailChimp), project management and workflow (Trello, Monday.com, Asana), lead generation (DiscoverOrg, LeadSift, Datanyze, ZoomInfo, LeadLander, LinkedIn Sales Navigator), and web-based conference tools (Zoom, Skype, Ring Central, BlueJeans, On24, Teams)
- Social networking and social media marketing/advertising (Facebook/Ad Manager, Twitter/Ad Manager, LinkedIn/Campaign Manager, Glassdoor, Google+, Instagram) and blogging (Wordpress, BlogSpot)
- Basic web design and maintenance (Wordpress, Squarespace, Wix, Homestead SiteBuilder Plus)
- Print publication design and formatting (books, magazines, newspapers, etc.)

BOOKS

- The Weight of Snow: New & Selected Poems (Black Swift Press, 2014)
- 28 Days of Solitude (Black Swift Press, 2015)
- The Weight of Snow: New & Selected Poems (Smooth Stones Press, 2015, Hardcover Edition)
- The Starling's Song (Black Swift Press, 2016)
- Measures (Black Swift Press, 2021)
- Blue California Sky (Finishing Line Press, 2024)

PUBLICATIONS

Haiku widely published in:

AWARDS, ACHIEVEMENTS, & RECOGNITION

- Winner of the Los Gatos Poetry Contest for poem “Once Each Year",” awarded by town laureate Jen Siriganian (2023)
- Pushcart Prize nomination (2022) from The Lakeshore Review for poem “Once Each Year”
- Honorable Mention for "The Starling's Song" in the 2017 Pacific Rim Book Festival Awards
- Q2 2016 Employee Recognition, Clustrix
- Pushcart Prize nomination (2014)
- Recipient of the 2014 PushPen Press Pendant Prize for Poetry 
- 2014 USA Best Book Awards Finalist in the Poetry Category for The Weight of Snow
- Writer's Residency at the Owl Tree Cabin, Albion, CA (August 28 - September 26, 2014)
- The Weight of Snow featured on the USA Book News website
- 2014 International Book Awards Finalist in the Poetry category for The Weight of Snow
- 2014 San Francisco Book Festival Honorable Mention recipient in the Poetry category for The Weight of Snow
- Named Feature Poet of Homebound Publications’ Vol. 2 Issue 4 of The Wayfarer Journal (2013)
- Presented with the Wellspring House Writer’s Residency (2012) and the Centrum Artist’s Residency (2012)
- Selected for the Ina Coolbrith Memorial Poetry Prize to represent UC Santa Cruz (2009)
- Presented with membership to The National Society of Collegiate Scholars
- Photographs displayed in the Los Gatos Art Museum and in the Saratoga Rotary Art Show
- Recognition in the Santa Clara County Office of Education’s Young Artist Showcase for paintings
- Golden Quill Award (2004)

PROJECTS & EDITED WORKS

- Humana Obscura Literary Magazine (est. 2020)
- Broken Wagon Films’ award-winning film "The Devil's Road: A Baja Documentary"
- Western City Magazine, League of California Cities, Taber Creative, December 2018 and January 2019 Issues
- 2015 Annual Report, Save the Waves Coalition
- Music Theory Illustrated by Music Wormhole by Paul Noddings - preparation of product for sale through Amazon
- Los Gatos This Week 
- Amyx + McKinsey (Mobile Strategy, Innovation, and Development Agency for iOS and Android)
     - "Wearables to Transform the Office" 
     - "Wearable Tech: Computing Metaphors Need a Do-Over" 
     - "Product Strategy Playbook: Framework for Analyzing the Impact of Wearables" 
- Adorno Magazine
- Tayen Lane Publishing
- 2014 Year-End Appeal Letter and Annual Report, Save the Waves Coalition
     - Edit and design the 2014 year-end appeal letter and annual report for nonprofit conservation coalition Save the Waves
- Von Reuth Publishing (Germany) and Culver & Venice's media kit for j. d. may's The Sun Born Over
- Frances & Fiona - Stephanie Lempres
- Photo shoot for Seabreeze Bridal Boutique
 

MAGAZINE LAYOUT & DESIGN

- Humana Obscura
- Cover Designs for Books & Buzz Magazine
- Coastal Wedding Magazine Summer/Fall 2015
- Coastal Home & Garden Magazine Fall/Winter 2015
- Official Water Conservation Guide for Santa Cruz County 2015
- Official Santa Cruz County Fair & Horse Show Guide 2015
- Official 4th of July Parade Program
- Santa Cruz County Holiday Gift Guide 2015


GRAPHIC DESIGN, BRANDING & SOCIAL MEDIA

- Nurture Santa Cruz
- Pacific Coast Therapy
- Points for Wellness


BOOK COVER DESIGN

28 Days of Solitude - B. L. Bruce
A Devil in Your Hedgerow – Jordan Vezina
A Grateful Nation - Denny G Hair
A Prediction Ignored and a Prayer - Denny G. Hair
Addicted – Bestselling Author JoAnn DeLazzari
Adventure Inward: A Risk Taker’s Book of Quotes – Jonathan Wunrow (eBook Edition)
Adventure Inward: A Risk Taker's Book of Quotes –Jonathan Wunrow (Print Edition)
- Todd Bruce and George B. Winton
Aham: The Other I – Nanda Kishore Rajanala
Bound to Die: The Shocking True Story of Bobby Joe Long, America’s . . .  – Anna Flowers
Broken English - Jordan Vezina
Cao-Dai Great Way: The Grand Cycle of Esoteric Teaching - Anh-Tuyet Tran
Charades – Ann Logan
Chronicles of a Hustler – Tarik Adams
Coping Skills for Teens - Janine Halloran
Cue the Reaper - P. J. Bailey
Dalhousie Burning – Patricia Lamb Amoroso
Eat: A Guide to Discovering Your Natural Relationship with Food – Dr. Linda R. Harper, Ph.D.
Eat: A Guide to Discovering Your Natural Relationship with Food – Dr. Linda R. Harper, Ph.D. (Second Edition)
Eat! Rediscover Your Best Natural Relationship with Food – Dr. Linda R. Harper, Ph.D. 
Family Portrait – Sharon Sobel
Fat Girl Fairy Boy – Carol McConkie
Finding Your Own Shoes - Atrice Hubbard Brown
Guardian's Watch - Eric T. Knight
Heart of the Diamond – Carrie Brock
Hunger's Reach - Eric T. Knight
I Am I Will I Can - Yolanda Marshall Nickerson
I Am Pretty Enough – Yolanda Marshall-Nickerson
Inconspicuous – Wes Choc
John Lennon in Heaven - Linda Keen
Landsend Plateau - Eric T. Knight
Luminae - Allison Marie Conway
Me and Granmama in the Hill Country – Mary Fowler
Moonchild – Ewa Zwonarz
Moon Reign - M. Wednesday
Moose Tracks on the Road to Heaven – Mary Reed McCall
My Life – George Arron Klein
Never Stop Walking: A Wales Coast Path Adventure - Jonathan Wunrow
Nightwalking - Barbara Schwegman
Oblivion's Grasp - Eric T. Knight
Paddling the Mississippi - Jonathan Wunrow
Passing It On –  Maggie Pike
Prepare Today, Survive Tomorrow – L.G. Wellington
Project Integrity International – ABCrane
Push - Yolanda Marshall Nickerson
Secrets Hidden - Denny G. Hair
School of the Prophets - Michelle Cole
Spilling Salt - B. L. Bruce
Stop Smoking: Understanding the Machinery of the Learning System – Vern Benson
The Battle Before the War - Denny G. Hair
The Blame Game is Over - Laquetia Yvonne Mercer
The Chill Turned Warm – Bonnie Gail Carter
The Dream Keepers - Linda Keen
The Images Uncovered - Denny G. Hair
The Manifesto of the Digital Revolution – Jawad Essadki
The Mountains Belong to Me – Linda Dickert
The Power of Joy in Giving to Animals – Linda R. Harper, Ph.D.
The Rebel’s Bride – Bestsellng Author JoAnn DeLazzari
The Starling's Song - B. L. Bruce
The Third Army Goes to War - Denny G. Hair
The Weight of Snow: New & Selected Poems – B. L. Bruce
The Weight of Snow: New & Selected Poems (Second Edition) - B. L. Bruce
The Wolf Pack Moon – Richard Rensberry
There is Safety - Dr. Teresa Woods
Vein - Allison Marie Conway
Watching the End of the World – Eric T. Knight
Wreckers Gate - Eric T. Knight


Book Design 

28 Days of Solitude - B. L. Bruce
A Chardonnay a Day: Vignettes That Bring Cheer - Maggie McCann Pike
A Devil in Your Hedgerow – Jordan Vezina
A Grateful Nation - Denny G Hair
Adventure Inward: A Risk Taker's Book of Quotes –Jonathan Wunrow (Print Edition)
Adventures of an Amateur Naturalist in Mexico - Todd Bruce and George B. Winton
Aham: The Other I – Nanda Kishore Rajanala
Caodaism: Frequently Asked Questions - Tran Anh-Tuyet
Daphne’s Big Catch - Kristen Kavander
Eat! Rediscover Your Best Natural Relationship with Food – Dr. Linda R. Harper, Ph.D. 
Hectic Treks - Wes Choc
Inconspicuous – Wes Choc
Jersig - J. B. Whitehouse
John Lennon in Heaven - Linda Keen
Just Listen for the Thud  – Maggie Pike
Liquid, Stone and Light - Janet Coster
Luminae - Allison Marie Conway
Me and Granmama in the Hill Country – Mary Fowler
Moonchild – Ewa Zwonarz
Moose Tracks on the Road to Heaven – Mary Reed McCall
My Life – George Arron Klein
Never Stop Walking: A Wales Coast Path Adventure - Jonathan Wunrow
Nine Passes: Fly Fishing through the Past and Present of the High Sierra – Todd Bruce
Paddling the Mississippi - Jonathan Wunrow
Passing It On –  Maggie Pike
Project Integrity International – ABCrane
Shoving Off from the Shore - Linda Keen
Spilling Salt - B. L. Bruce
Super Brains for Super Kids: A Parent's Research Based Resource - Mary Ann Bennett
The Battle Before the War - Denny G. Hair
The Chill Turned Warm – Bonnie Gail Carter
The Dream Keepers - Linda Keen
The Manifesto of the Digital Revolution – Jawad Essadki
The Power of Joy in Giving to Animals – Linda R. Harper, Ph.D.
The Starling's Song - B. L. Bruce
The Third Army Goes to War - Denny G. Hair
The Trouble with Longhorns - Kristen Kavander
The Weight of Snow: New & Selected Poems – B. L. Bruce
The Weight of Snow: New & Selected Poems (Second Edition) - B. L. Bruce
The Wolf Pack Moon – Richard Rensberry
Vein - Allison Marie Conway

WEB DESIGN

SunMind Therapy - www.sunmindtherapy.com
Humana Obscura - www.humanaobscura.com
Hester & Hank - www.hesterandhank.com
Out on the Ocean - www.outontheocean.com
Keen Intuition - www.keenintuition.com
Elevate Chair Massage + Bodywork - www.elevatebodywork.com
The Devil’s Road - www.brokenwagonfilms.com 
Black Swift Press – www.blackswiftpress.com
Nine Passes (Book and Author website) – https://ninepasses.squarespace.com
Todd's Shutters – www.toddsshutters.com

EDITED WORKS (BOOKS)

A Devil in Your Hedgerow – Jordan Vezina
Addicted – Bestselling Author JoAnn DeLazzari
Adventure Inward: A Risk Taker’s Book of Quotes – Jonathan Wunrow
Aham: The Other I – Nanda Kishore Rajanala
Bound to Die: The Shocking True Story of Bobby Joe Long, America’s Most Savage Serial Killer – Anna Flowers
Eat: A Guide to Discovering Your Natural Relationship with Food – Dr. Linda R. Harper, Ph.D.
Eat: A Guide to Discovering Your Natural Relationship with Food – Dr. Linda R. Harper, Ph.D. (Second Edition)
Eat! Rediscover Your Best Natural Relationship with Food – Dr. Linda R. Harper, Ph.D.
Extinction Dialogues: How to Live with Death in Mind – Carolyn Baker and Guy McPherson
Family Portrait – Sharon Sobel
Family Secrets – Candice Kohl
Fat Girl Fairy Boy – Carol McConkie
Flying with Broken Feathers – Naomi J. Johnson
Give: A Guide to Discovering the Joy of Everyday Giving - Dr. Linda R. Harper, Ph.D.
Heart of Steel - NY Times and USA Today Bestselling Author Jennifer Probst
Heart of the Diamond – Carrie Brock
If I Were - Richard Rensberry
Illusions, Dystopia & Monsters: How the Truths of Our Time May Be Stranger Than Fiction – Kermit Heartsong
Knight’s Desire – Elizabeth Taylor George
Me and Granmama in the Hill Country – Mary Fowler
Moonchild – Ewa Zwonarz
Moose Tracks on the Road to Heaven – Mary Reed McCall
My Life – George Arron Klein
Nine Passes: Fly Fishing through the Past and Present of the High Sierra – Todd Bruce
Observant Observings – Marie Hanna Curran
Prayers for Peace and Justice – Chris Saade
Prepare Today, Survive Tomorrow – L.G. Wellington
Stop Smoking: Understanding the Machinery of the Learning System – Vern Benson
The Celiac Cookbook: Wonderful Wheat-Free Recipes for the Whole Family – Blue Star Books
The Chill Turned Warm – Bonnie Gail Carter
The Island Treasure Hunt – Larry Powalisz
The Last Exotic Petting Zoo – Jessica Tyner
The Love Tree - Richard Rensberry
The Manifesto of the Digital Revolution – Jawad Essadki
The Power of Joy in Giving to Animals – Linda R. Harper, Ph.D. 
The Wolf Pack Moon– Richard Rensberry
Under the Surface – Megan McDonnell
Untitled  – Andrew Reynolds
What Makes An Always – Jessica Tyner
Who Will Cry Over Me?: A Collection of Poems and Short Stories – Tommy L. Thomas

PRESENTATIONS

Poetry Reading
PushPen Press Anthology THREE Book Launch Party, 2014
Mexican Heritage Plaza, School of Arts & Culture, San Jose, November 2014
For editors and publishers of and contributors to anthology, local writers and media members

Poetry Reading
phren-Z Literary Publication, Museum of Art History, Santa Cruz, 2012
For local contributors to phren-Z magazine, publishers, friends and family

Poetry Reading
Living Writer’s Reading Series, 2009
Intended for UC Santa Cruz Literature Department, all students majoring in literature

 

INTERVIEWS & PODCASTS

Sassy Reviews, July 2024

BookView Review: BookView Interview, July 2024

Fevers of the Mind: Quick-9 Interview with B. L. Bruce, September 2022

10 Questions with Author Bri Bruce with Prashant Singh, April 2021

Author Interview with Blogespresso, April 2021

Books & Buzz Magazine
”How graphic designer Bri Bruce brings beauty to books,” June 2020

Continental Energy Solutions Podcast
”Bifacial Modules + Solar Trackers with Bri Bruce, RPCS,” June 2020